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Sky's the limit

In close collaboration with Australia's premier apartment developer, Meriton, we were entrusted to develop a brand identity and visual language for the exclusive collection of Meriton Signature Penthouses.

The goal was to create a sub-brand that would immediately define the collection of exclusive penthouse apartments across the board — one that sat proudly within the Meriton brand but also balances confidently in conjunction with a large variety of visually distinct project logos.

Remarkably restrained brochure covers were developed to create a cohesive suite that exemplifies the opulence and grandeur of penthouse living. Premium paper stocks and foils were used to produce the oversized brochures giving them the most sumptuous tactility.

Deliverables

Brochure
Brand identity
Brand guidelines
Logo design
Press advertising
Digital marketing assets

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